From 50 to 150 Clients in 90 Days
The Videos That Transformed XPRESS Tech Creations
XPRESS is a tech company shaking up the food industry
building sleek apps and websites for restaurants, but they were flying under the radar, with only 50 active clients and a quiet digital presence.
They had something powerful, but not enough people were seeing it.
That’s where we came in.
The Results
From June to August, XPRESS went from 50 clients to 150. a 3x growth in just 90 days!
And just as importantly, their brand began to look and feel as legit as their product actually was.
The vibe? High-quality, high-energy, and completely aligned with their target market.
Working with XPRESS felt like collaborating with friends who were just as passionate about building as we were. We didn’t just build content, we built momentum. Every win felt shared. Every post felt purposeful. And by the end, they weren’t guessing anymore, we had a system.
OUR ROLE
As XPRESS’s creative content team, our role was to take the entire content workload off the founders’ hands and deliver polished, consistent, high-quality visuals that elevated their brand presence across platforms.
We didn’t just support XPRESS,
we became their creative department.
Our Role Included:
Creative Direction & Visual Leadership
We crafted the brand’s aesthetic, mood, and storytelling approach so XPRESS could show up online with clarity and confidence.
Full Content Capture & Production
Our team handled all photo and video production, from founder headshots to dynamic ads to testimonial moments.
Done-For-You Editing & Post-Production
We transformed raw content into polished reels, promotional cuts, testimonial clips, and multi-platform social assets.
Social Media Content Management
We planned, created, formatted, and delivered consistent content so the founders stayed present online without lifting a finger.
Story Development & Narrative Support
We shaped stories around the brand’s wins, customer results, and product impact to communicate XPRESS’s value authentically.
Asset Organization & Delivery System
We provided a clean, organized, ready-to-use content library so XPRESS could pull assets quickly for marketing, ads, or partnership conversations.
Creative Support & Founder Relief
Most importantly, we removed the stress of content creation.
XPRESS no longer had to plan, film, edit, or post, freeing the founders to focus entirely on running and scaling their business.
The Process
PHASE 1: Understanding the Brand & Lifting the Burden
We started XPRESS with a deep dive strategy meeting; they needed someone to take content off their plate completely because they were tired of DIYing.
Our first step was understanding their brand, their tone, and their customers so we could create on their behalf without requiring constant oversight.
This allowed the 3 founders to stay focused on running their business while BCRTV handled the creative execution.
PHASE 2: Producing High-Quality Video Content (Without Them Lifting a Finger)
The founders didn’t have time to plan, film, or edit content, so we handled everything.
We produced a full suite of videos, including:
A dynamic promotional ad for XPRESS
Multiple short-form versions for IG Reels, YouTube Shorts, and Facebook Ads
Footage that highlighted real restaurant owners using and loving their product
Every video was created to help them look consistent, professional, and trustworthy online.
Bounus: Developing Sales & Partnership Materials
To support their growth outside of social media, Xpress also commisioned us to create:
Pitch decks to help XPRESS secure sponsorships and partnerships
Clean, branded visuals and messaging that told their story clearly
(You can place examples of these pitch decks here.)
These materials helped the founders present the brand with confidence and clarity.
PHASE 3: Building a Testimonial System They Didn’t Have to Manage (organic content)
To help XPRESS market themselves organically, we created a simple system that encouraged clients to submit video testimonials.
This gave XPRESS a steady stream of user-generated content they could use for:
Social proof
Social media content
Website trust-building
Paid ad creatives
PHASE 4: Delivering Consistency They Could Rely On
Throughout the process, we managed the content creation rhythm; filming, editing, and delivering polished assets on time every month.
This gave XPRESS:
Reliable content
A consistent presence
Creative leadership
One less department to worry about
By removing the pressure of “What do we post?” and “When do we post?” we gave the founders the freedom to focus fully on their product and customers.
WHY THIS WORKS
Our process works because we solve the real challenge most founders face:
they don’t have time to create high-quality content — but their growth depends on it.
XPRESS didn’t need more ideas.
They needed a team to take over content completely and help them show up consistently with visuals that matched the quality of their brand.
Here’s why our approach delivers:
1. We eliminate content overwhelm.
No more planning, filming, editing, or posting — we handle everything so founders can focus on running their business.
2. We elevate the brand instantly.
Professional photography + polished video = instant credibility and stronger customer trust.
3. We deliver consistency.
Reliable, high-quality content every month keeps the brand visible and top-of-mind.
4. We create reusable assets.
XPRESS received a library of videos, testimonials, and visuals they can use across platforms long after production day.
5. We act like your in-house creative team.
We step in with creative direction, production, and management so the founders don’t have to think about content at all.
THE RESULT
A stronger brand presence, a steady content rhythm, and founders who finally had the time and clarity to focus on growth.
